Sales & Marketing Collateral
OVERVIEW
Specializing in marketing design, I've put together a few pieces to highlight a range of marketing collateral created to support campaigns, educate audiences, and strengthen brand communications. Featuring projects for clients including WeightWatchers for Business, these designs demonstrate an emphasis on visual storytelling, information hierarchy, and creating polished materials that inspire action.
SKILLS
Brand strategy
Typography
Layout design
WeightWatchers for Business 2024
Client: WeightWatchers
Role: Junior Graphic Designer
Assets: One-pagers
Collaborating alongside a variety of creative talent at Confetti Consulting, I was able to touch on impactful brands such as WeightWatchers as Junior Graphic Designer. I curated assets with a focus on value, context, and relevance to the target audience, crafting a cohesive visual journey.
Abett Branding Guide
Client: Abett
Role: Junior Graphic Designer
Assets: Brand Photo Library
During my time with Confetti Consulting, I collaborated with lead designer Luke Tofilon to set an established clear visual criteria for the photography of Abett's brand.
I wanted to ensure that Abett's brand photgraphy did just as much heavy lifting as the rest of the brand, ensuring that each photograph communicated inclusivity, authenticity, and innovation.
Ria Health Deck
Client: Ria Health
Role: Senior Designer
Assets: Deck design for BHT Conference 2026
Ria Health is an online alcohol treatment program. As Senior Designer, I designed an informative and stylish deck to be used at the Behavior Health Tech Conference cocktail hour that was hosted by Ria Health.
